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Get your hands on the industry's first OLED (Organic Light Emitting Diode) television, featuring a 3mm thin panel and breathtaking image contrast, brightness and color. With a screen that’s as thin as three credit cards, Sony’s XEL-1 changes television as we know it. Not only is the XEL-1 incredibly thin, it breaks new ground with a 1 million to 1 contrast ratio that produces deep blacks in astounding dark scene detail. And, Sony’s patented STE (Super Top Emission)TM technology generates outstanding brightness and exceptional color expression, while an exceptionally rapid response time provides a smooth and natural reproduction of fast moving images.
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 | COLOR REPRODUCTION
See the difference. Sony's unique Super Top Emission technology intensifies brightness and efficiency while Sony color filters and a special micro-cavity structure enhance color purity to reproduce as much as 105 percent of the NTSC color space. |  | HIGH BRIGHTNESS
Because OLED televisions contain pixels which individually emit light, high brightness and color levels can be achieved. |
 | OUTSTANDING CONTRAST
Possessing the ability to completely turn off an organic pixel, the OLED TV breaks new ground with a 1,000,000:1 contrast ratio that produces deep blacks in astounding dark scene detail. |  | RESOLUTION
Experience an exceptional picture quality. Boasting a 960 x 540 native resolution, the OLED TV yields the same pixel density as a 40inch (measured diagonally) 1080p LCD TV. |
 | SCREEN TILT FEATURE
The unique screen design allows it to tilt up to 70 degrees (15 degrees forward and 55 degrees backwards) to accommodate different viewing positions. |  | ENERGY EFFICIENT
Light-emitting OLED technology eliminates the need for a backlight and achieves a high level of energy efficiency while consuming up to 40 percent less power than conventional 20-inch LCD panels. |
 | FAST RESPONSE TIME
When turned on, individual organic elements are stimulated directly by electric current and therefore deliver a blazing-fast response time compared to current flat panel displays. |  | ORGANIC MATERIAL
Carbon is the basis of all organic matter and it is also the organic material in which OLED is comprised. Examples of carbon-based substances include sugar, wood and the majority of plastics. | |
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OLED stands for Organic Light Emitting Diode. The "organic" in OLED refers to organic material. Carbon is the basis of all organic matter. Examples of carbon-based substances include sugar, wood and the majority of plastics. The "LED" stands for "Light Emitting Diode" and describes the process of converting electric energy into light. There are two types of OLED - small molecule OLED and polymer OLED. Sony uses the small molecule type because it has a longer lifespan.
HOW DOES OLED WORK?
A layer of organic material is sandwiched between two conductors (an anode and a cathode), which in turn are sandwiched between a glass top plate (seal) and a glass bottom plate (substrate). When electric current is applied to the two conductors, a bright, electro-luminescent light is produced directly from the organic material. |  | |
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